Facebook & Instagram Ads, inside Patriy
Patriy connects to the Meta Marketing API so your ad results live where your customers do — in Mission Control, next to your inbox, CRM and analytics.
Status: in development. Meta Ads connection is being built and is not available yet. What follows describes what is coming.
What you will be able to do
1. Create & manage ads
Build campaigns, ad sets and ads for Facebook and Instagram without leaving Patriy. Draft creative with Maya, set budget and targeting, then publish. Pause underperformers in one click.
- Campaign, ad set and ad creation from Mission Control
- Budget, schedule and audience targeting
- Creative drafts in your brand voice with human approval before anything goes live
2. Measure ad performance
See spend, impressions, clicks, CTR, CPC and conversions next to your conversation and revenue data. No more tab-switching between Ads Manager and your CRM.
- Account, campaign and ad-level insights
- Performance broken down by channel, campaign and time
- Attribution alongside Patriy pipeline and revenue
3. Capture ad leads automatically
Facebook Lead Ads flow straight into Patriy Customer Hub. Maya qualifies them instantly, the pipeline moves, and follow-up is automatic.
- Real-time lead sync via webhooks
- Automatic contact creation, lead scoring and assignment
- Instant WhatsApp / Instagram / Email follow-up
Permissions we request & why
Patriy requests only the permissions needed for the features above. During Facebook Login you will see exactly what you are approving.
| Permission | Used for |
|---|---|
ads_read | Reading ad accounts, campaigns and insights to show performance in Analytics. |
ads_management | Creating and managing campaigns, ad sets and ads when you choose to publish from Patriy. |
business_management | Listing the businesses and ad accounts you manage so you can select which to connect. |
pages_show_list | Listing Facebook Pages you manage to link ads to the right Page. |
pages_read_engagement | Reading Page engagement to attribute results correctly. |
leads_retrieval | Retrieving leads from your Lead Ads forms into the CRM (only if you use Lead Ads). |
We do not post ads without your explicit approval. Every publish action is gated — you review and confirm in Patriy before anything goes to Meta.
How your data is handled
- Ad data is used only to provide the features above — it is never sold.
- Access tokens are stored encrypted and scoped to your business only. Tenants never see each other's ad accounts.
- Once launched, you will be able to disconnect at any time from Settings → Integrations. Disconnecting revokes our access immediately.
- See our Privacy Policy and Data Deletion Instructions.
How to connect (once launched)
- In Patriy, you will go to Growth → Ads → Connect Meta.
- Log in with Facebook and select your Business.
- Choose the ad accounts and Pages to connect.
- Done — campaigns and insights will start syncing.
FAQ
Do I need a Meta Business Manager?
Yes. You need admin access to a Meta Business with at least one ad account.
Will Patriy spend my budget automatically?
No. Patriy never changes budgets or publishes without your approval. Automation only runs on rules you enable, with logs.
Can I disconnect?
Yes — once launched, you will be able to disconnect anytime from Settings → Integrations → Meta Ads → Disconnect. You can also remove Patriy from Facebook Apps and Websites settings.